Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Kafi Trade
PUMB Business－Online Bank 24/7PUMB Business－Online Bank 24/7
Digital Banking for Businesses
Section by section
The numbers
Keywords in title + subtitle
Check by check
10/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Finance”
Has a subtitle
“Digital Banking for Businesses”
7/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “businesses”.
First paragraph is 59 characters.
Opens with a tight hook
First paragraph is 159 characters.
2,215 characters.
Enough substance
3,490 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
0 bullet lines, 14 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
2.67 average.
Rating of 4.5 or higher
4.96 average.
6 ratings.
Enough ratings to be trusted
54 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 39 days ago.
Updated recently
Last update 4 days ago.
69 characters of release notes.
Release notes say something
458 characters of release notes.
2 languages.
Localised listing
2 languages.
103 MB.
Reasonable download size
175 MB.