Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Wetzel's Pretzels
JustPlay: Earn Loyalty RewardsJustPlay: Earn Loyalty Rewards
Earn Rewards or Donate
17/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Earn Loyalty Rewards”.
No filler words.
No wasted words
No filler words.
“Earn Rewards. Order Online.”
Has a subtitle
“Earn Rewards or Donate”
27/30 characters used.
Uses the 30 characters
22/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “earn”, “rewards”.
First paragraph is 256 characters.
Opens with a tight hook
First paragraph is 189 characters.
1,162 characters.
Enough substance
1,482 characters.
6 bullet lines, 6 paragraph breaks.
Easy to scan
4 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.77 average.
Rating of 4.5 or higher
4.70 average.
7,104 ratings.
Enough ratings to be trusted
214,241 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 177 days ago.
Updated recently
Last update 3 days ago.
Generic notes: “• Bug fixes & other improvements”
Release notes say something
Generic notes: “bug fixes and UX improvements”
1 language.
Localised listing
11 languages.
72 MB.
Reasonable download size
310 MB.