Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Ministry Helper
Field - Service buddy15/30 characters used.
Uses the 30 characters
21/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Service buddy”.
No filler words.
No wasted words
No filler words.
“N°1”
Has a subtitle
“Your new service buddy”
3/30 characters used.
Uses the 30 characters
22/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “service”, “buddy”.
First paragraph is 84 characters.
Opens with a tight hook
First paragraph is 216 characters.
658 characters.
Enough substance
2,044 characters.
7 bullet lines, 3 paragraph breaks.
Easy to scan
0 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.78 average.
Rating of 4.5 or higher
3.17 average.
120 ratings.
Enough ratings to be trusted
6 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 235 days ago.
Updated recently
Last update 361 days ago.
204 characters of release notes.
Release notes say something
Generic notes: “What's new in version 1.16: - New studies feature - Bug fixes”
11 languages.
Localised listing
5 languages.
64 MB.
Reasonable download size
100 MB.