Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
KFC Egypt - Order Food Online
KFC Offers & Delivery Near You
17/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Order Food Online”.
No filler words.
No wasted words
No filler words.
“Food & Drink”
Has a subtitle
“KFC Offers & Delivery Near You”
12/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “kfc”.
First paragraph is 316 characters.
Opens with a tight hook
First paragraph is 246 characters.
1,029 characters.
Enough substance
2,926 characters.
0 bullet lines, 2 paragraph breaks.
Easy to scan
11 bullet lines, 18 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.00 average.
Rating of 4.5 or higher
4.56 average.
12 ratings.
Enough ratings to be trusted
200 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 53 days ago.
Updated recently
Last update 47 days ago.
Generic notes: “Bug fixes New Feature”
Release notes say something
290 characters of release notes.
2 languages.
Localised listing
3 languages.
103 MB.
Reasonable download size
306 MB.