Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
18/30 characters used.
Uses the 30 characters
10/30 characters used.
Keyword part: “Checklist”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Simple Checklist, Task Planner”
Has a subtitle
“Simple ToDo Lists”
30/30 characters used.
Uses the 30 characters
17/30 characters used.
Repeats title words: “checklist”.
Adds new keywords
Repeats title words: “lists”.
First paragraph is 167 characters.
Opens with a tight hook
First paragraph is 44 characters.
677 characters.
Enough substance
44 characters.
7 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
2/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.86 average.
Rating of 4.5 or higher
4.67 average.
7 ratings.
Enough ratings to be trusted
3 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1278 days ago.
Updated recently
Last update 1067 days ago.
Generic notes: “Fixes and improvements.”
Release notes say something
Generic notes: “• Simplified button layout”
1 language.
Localised listing
1 language.
1 MB.
Reasonable download size
2 MB.