Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Google
Search By Image: Multi Engines6/30 characters. A brand this well known can afford a short title.
Uses the 30 characters
30/30 characters used.
Title is the name alone, which is fine at this brand size.
Carries a keyword, not only a brand
Keyword part: “Multi Engines”.
No filler words.
No wasted words
No filler words.
“Search with AI, Images & Text”
Has a subtitle
“Reverse Image Search”
29/30 characters used.
Uses the 30 characters
20/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “image”, “search”.
First paragraph is 179 characters.
Opens with a tight hook
First paragraph is 111 characters.
3,537 characters.
Enough substance
1,072 characters.
19 bullet lines, 13 paragraph breaks.
Easy to scan
8 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.65 average.
Rating of 4.5 or higher
4.38 average.
5,156,202 ratings.
Enough ratings to be trusted
222 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 1526 days ago.
177 characters of release notes.
Release notes say something
Generic notes: “Improve search experience”
46 languages.
Localised listing
1 language.
491 MB.
Reasonable download size
41 MB.