Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
EL PAÍS
REFORMABoth fight for
No overlap. These two are not chasing the same searches.
Only REFORMA
7/30 characters used.
Uses the 30 characters
7/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“News”
Has a subtitle
“independent journalism”
4/30 characters used.
Uses the 30 characters
22/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 332 characters.
Opens with a tight hook
First paragraph is 158 characters.
996 characters.
Enough substance
3,154 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
21 bullet lines, 9 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
6 iPad screenshots.
2.08 average.
Rating of 4.5 or higher
3.25 average.
190 ratings.
Enough ratings to be trusted
16 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 9 days ago.
Updated recently
Last update 92 days ago.
149 characters of release notes.
Release notes say something
Generic notes: “This release includes several app improvements and bug fixes.”
2 languages.
Localised listing
1 language.
287 MB.
Reasonable download size
98 MB.