Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Tumblr: Social Media & Art
Snap, Blog, Build Your Scene
26/30 characters used.
Uses the 30 characters
5/30 characters used.
Keyword part: “Social Media & Art”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Snap, Blog, Build Your Scene”
Has a subtitle
“Social Networking”
28/30 characters used.
Uses the 30 characters
17/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 452 characters.
Opens with a tight hook
First paragraph is 71 characters.
3,656 characters.
Enough substance
3,721 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
3 bullet lines, 26 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.20 average.
Rating of 4.5 or higher
4.49 average.
373,917 ratings.
Enough ratings to be trusted
6,661 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 4 days ago.
261 characters of release notes.
Release notes say something
Generic notes: “* Bug fixes & improvements”
16 languages.
Localised listing
7 languages.
162 MB.
Reasonable download size
95 MB.