Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Wedding Planner by WeddingWire
Zola - Wedding Planner30/30 characters used.
Uses the 30 characters
22/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Wedding Planner”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 144 characters.
Opens with a tight hook
First paragraph is 48 characters.
1,844 characters.
Enough substance
2,117 characters.
0 bullet lines, 13 paragraph breaks.
Easy to scan
8 bullet lines, 10 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.83 average.
Rating of 4.5 or higher
4.91 average.
45,889 ratings.
Enough ratings to be trusted
97,754 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 52 days ago.
Updated recently
Last update 0 days ago.
170 characters of release notes.
Release notes say something
Generic notes: “- Bug fixes and performance improvements”
5 languages.
Localised listing
1 language.
101 MB.
Reasonable download size
129 MB.