Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
26/30 characters used.
Uses the 30 characters
16/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Airplane & flight tracker”
Has a subtitle
“Live Plane Radar. Delay Alerts”
25/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “flight”, “tracker”.
Adds new keywords
No words repeated from the title.
First paragraph is 388 characters.
Opens with a tight hook
First paragraph is 173 characters.
1,211 characters.
Enough substance
3,998 characters.
7 bullet lines, 5 paragraph breaks.
Easy to scan
48 bullet lines, 20 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.86 average.
Rating of 4.5 or higher
4.73 average.
387,658 ratings.
Enough ratings to be trusted
290,548 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 7 days ago.
Updated recently
Last update 36 days ago.
216 characters of release notes.
Release notes say something
254 characters of release notes.
14 languages.
Localised listing
12 languages.
94 MB.
Reasonable download size
168 MB.