Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Alipay - Simplify Your Life
小天才 电话手表-能打电话的手表27/30 characters used.
Uses the 30 characters
16/30 characters used.
Keyword part: “Simplify Your Life”.
Carries a keyword, not only a brand
Keyword part: “能打电话的手表”.
No filler words.
No wasted words
No filler words.
“Lifestyle”
Has a subtitle
“Lifestyle”
9/30 characters used.
Uses the 30 characters
9/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 77 characters.
Opens with a tight hook
First paragraph is 126 characters.
533 characters.
Enough substance
1,307 characters.
0 bullet lines, 2 paragraph breaks.
Easy to scan
15 bullet lines, 0 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
0 iPad screenshots.
2.86 average.
Rating of 4.5 or higher
3.99 average.
4,258 ratings.
Enough ratings to be trusted
163 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 11 days ago.
Updated recently
Last update 12 days ago.
118 characters of release notes.
Release notes say something
Generic notes: “修复已知问题，提升使用体验”
3 languages.
Localised listing
11 languages.
491 MB.
Reasonable download size
545 MB.