Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
WordPress – Website Builder
Wix - Website BuilderWordPress – Website Builder
Design a site, build a blog
27/30 characters used.
Uses the 30 characters
21/30 characters used.
Keyword part: “Website Builder”.
Carries a keyword, not only a brand
Keyword part: “Website Builder”.
No filler words.
No wasted words
No filler words.
“Design a site, build a blog”
Has a subtitle
“Blog, portfolio & store maker”
27/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 182 characters.
Opens with a tight hook
First paragraph is 263 characters.
962 characters.
Enough substance
3,082 characters.
0 bullet lines, 5 paragraph breaks.
Easy to scan
35 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.62 average.
Rating of 4.5 or higher
4.59 average.
22,274 ratings.
Enough ratings to be trusted
16,837 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 3 days ago.
158 characters of release notes.
Release notes say something
Generic notes: “This release includes bug fixes and performance improvements.”
30 languages.
Localised listing
27 languages.
239 MB.
Reasonable download size
566 MB.