Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Secret Browser
Private Web Browser IncognitoPrivate Web Browser Incognito
Secure safe & secret browsing
14/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Dedicated Private Web Browsing”
Has a subtitle
“Secure safe & secret browsing”
30/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 250 characters.
Opens with a tight hook
First paragraph is 86 characters.
3,997 characters.
Enough substance
1,988 characters.
19 bullet lines, 24 paragraph breaks.
Easy to scan
16 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.48 average.
Rating of 4.5 or higher
4.55 average.
2,476 ratings.
Enough ratings to be trusted
5,745 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 417 days ago.
Updated recently
Last update 558 days ago.
65 characters of release notes.
Release notes say something
Generic notes: “• New feature: Search in Tabs • New feature: Quick Search Widget • Bug…”
1 language.
Localised listing
4 languages.
156 MB.
Reasonable download size
26 MB.