Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Driver 360
Coast: Smart Fuel Cards10/30 characters used.
Uses the 30 characters
23/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Smart Fuel Cards”.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Smart fleet and fuel cards”
8/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “smart”, “fuel”, “cards”.
First paragraph is 279 characters.
Opens with a tight hook
First paragraph is 127 characters.
279 characters.
Enough substance
480 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
5 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
6 iPad screenshots.
3.80 average.
Rating of 4.5 or higher
4.38 average.
5 ratings.
Enough ratings to be trusted
29 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 24 days ago.
Updated recently
Last update 9 days ago.
Generic notes: “Stability fixes to beta schedule feature for autoTrack Mileage trackin…”
Release notes say something
96 characters of release notes.
2 languages.
Localised listing
1 language.
89 MB.
Reasonable download size
34 MB.