Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Scanner App: Genius Scan
Scanner – Scan PDF, ID & Docs24/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Genius Scan”.
Carries a keyword, not only a brand
Keyword part: “Scan PDF, ID & Docs”.
Contains filler: “app”.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 138 characters.
Opens with a tight hook
First paragraph is 273 characters.
2,929 characters.
Enough substance
3,951 characters.
13 bullet lines, 25 paragraph breaks.
Easy to scan
2 bullet lines, 16 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.90 average.
Rating of 4.5 or higher
4.73 average.
1,366,353 ratings.
Enough ratings to be trusted
222,724 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 11 days ago.
Updated recently
Last update 4 days ago.
264 characters of release notes.
Release notes say something
Generic notes: “We’ve listened to your feedback and made some tweaks to enhance stabil…”
20 languages.
Localised listing
20 languages.
99 MB.
Reasonable download size
165 MB.