Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
29/30 characters used.
Uses the 30 characters
28/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “fb2 ePub book reader”.
No filler words.
No wasted words
No filler words.
“Ebooks & audiobooks”
Has a subtitle
“Read books comfortably”
19/30 characters used.
Uses the 30 characters
22/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “books”.
First paragraph is 49 characters.
Opens with a tight hook
First paragraph is 45 characters.
2,398 characters.
Enough substance
1,317 characters.
0 bullet lines, 12 paragraph breaks.
Easy to scan
10 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshot is landscape.
7 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.46 average.
Rating of 4.5 or higher
4.76 average.
1,232 ratings.
Enough ratings to be trusted
3,712 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 93 days ago.
Updated recently
Last update 127 days ago.
Generic notes: “Thanks to your ongoing feedback, we’ve fixed a few more bugs and impro…”
Release notes say something
60 characters of release notes.
14 languages.
Localised listing
12 languages.
92 MB.
Reasonable download size
177 MB.