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Two listings. One rope.

Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.

Spark - Shift Calendar
IAFF Foundation Pro-Calendar
Spark - Shift Calendar icon

Spark - Shift Calendar

Customize, Organize, Plan Life

6,814m77/100 · High Camp
Full audit →
+177 m ahead
IAFF Foundation Pro-Calendar icon

IAFF Foundation Pro-Calendar

Custom Colored Shift Calendar

6,991m79/100 · High Camp
Full audit →
Section by section
82
Title ▶
100
100
◀ Subtitle
86
62
Description ▶
87
72
◀ Screenshots
64
100
Ratings
100
55
◀ Freshness
16
44
Reach ▶
75
The numbers
4.77Rating4.72
7.5KRatings5.9K
5Screenshots6
4 mo agoLast update1.7 yr ago
1Languages6
14 MBSize17 MB
Keywords in title + subtitle
Check by check
Improve

22/30 characters used.

Title
Uses the 30 characters
Good

28/30 characters used.

Good

Keyword part: “Shift Calendar”.

Title
Carries a keyword, not only a brand
Good

Keyword part: “Calendar”.

Good

No filler words.

Title
No wasted words
Good

No filler words.

Good

“Customize, Organize, Plan Life”

Subtitle
Has a subtitle
Good

“Custom Colored Shift Calendar”

Good

30/30 characters used.

Subtitle
Uses the 30 characters
Good

29/30 characters used.

Good

No words repeated from the title.

Subtitle
Adds new keywords
Improve

Repeats title words: “calendar”.

Improve

First paragraph is 39 characters.

Description
Opens with a tight hook
Good

First paragraph is 99 characters.

Good

1,996 characters.

Description
Enough substance
Good

3,018 characters.

Improve

0 bullet lines, 9 paragraph breaks.

Description
Easy to scan
Good

21 bullet lines, 17 paragraph breaks.

Fix

No user counts, press or awards mentioned.

Description
Shows social proof
Fix

No user counts, press or awards mentioned.

Improve

5/10 iPhone screenshots.

Screenshots
Fills the 10 screenshot slots
Improve

6/10 iPhone screenshots.

Good

First screenshots are portrait.

Screenshots
Portrait panels up front
Good

First screenshots are portrait.

Good

5 iPad screenshots.

Screenshots
iPad screenshots
Fix

0 iPad screenshots.

Good

4.77 average.

Ratings
Rating of 4.5 or higher
Good

4.72 average.

Good

7,508 ratings.

Ratings
Enough ratings to be trusted
Good

5,938 ratings.

No data

No recent written reviews available.

Ratings
Recent reviews are positive
No data

No recent written reviews available.

Improve

Last update 108 days ago.

Freshness
Updated recently
Fix

Last update 628 days ago.

Fix

Generic notes: “Fixed issues and improved app performance.”

Freshness
Release notes say something
Fix

Generic notes: “Some defect fixes”

Fix

1 language.

Reach
Localised listing
Improve

6 languages.

Good

14 MB.

Reach
Reasonable download size
Good

17 MB.