Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Santander España
BBVA Spain | Online bankingBBVA Spain | Online banking
Download your BBVA Online app
16/30 characters used.
Uses the 30 characters
27/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Online banking”.
No filler words.
No wasted words
No filler words.
“Finance”
Has a subtitle
“Download your BBVA Online app”
7/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “bbva”, “online”.
First paragraph is 50 characters.
Opens with a tight hook
First paragraph is 193 characters.
3,442 characters.
Enough substance
3,778 characters.
24 bullet lines, 17 paragraph breaks.
Easy to scan
17 bullet lines, 10 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.88 average.
Rating of 4.5 or higher
4.84 average.
7,485 ratings.
Enough ratings to be trusted
3,107 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 10 days ago.
898 characters of release notes.
Release notes say something
118 characters of release notes.
9 languages.
Localised listing
5 languages.
713 MB.
Reasonable download size
741 MB.