Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
IAFF Foundation Pro-Calendar
Fire Shift Calendar28/30 characters used.
Uses the 30 characters
19/30 characters used.
Keyword part: “Calendar”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Custom Colored Shift Calendar”
Has a subtitle
“Work Schedule Planner”
29/30 characters used.
Uses the 30 characters
21/30 characters used.
Repeats title words: “calendar”.
Adds new keywords
No words repeated from the title.
First paragraph is 99 characters.
Opens with a tight hook
First paragraph is 44 characters.
3,018 characters.
Enough substance
1,800 characters.
21 bullet lines, 17 paragraph breaks.
Easy to scan
18 bullet lines, 12 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.72 average.
Rating of 4.5 or higher
4.81 average.
5,938 ratings.
Enough ratings to be trusted
16 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 628 days ago.
Updated recently
Last update 223 days ago.
Generic notes: “Some defect fixes”
Release notes say something
Generic notes: “- Fixed Bug with calendar showing previous month on load”
6 languages.
Localised listing
35 languages.
17 MB.
Reasonable download size
219 MB.