Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
IAFF Foundation Pro-Calendar
FireSync Shift Calendar28/30 characters used.
Uses the 30 characters
23/30 characters used.
Keyword part: “Calendar”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Custom Colored Shift Calendar”
Has a subtitle
“Full-Featured Calendar”
29/30 characters used.
Uses the 30 characters
22/30 characters used.
Repeats title words: “calendar”.
Adds new keywords
Repeats title words: “calendar”.
First paragraph is 99 characters.
Opens with a tight hook
First paragraph is 435 characters.
3,018 characters.
Enough substance
3,629 characters.
21 bullet lines, 17 paragraph breaks.
Easy to scan
10 bullet lines, 18 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.72 average.
Rating of 4.5 or higher
4.79 average.
5,938 ratings.
Enough ratings to be trusted
9,113 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 628 days ago.
Updated recently
Last update 28 days ago.
Generic notes: “Some defect fixes”
Release notes say something
Generic notes: “This update includes minor enhancements and bug fixes.”
6 languages.
Localised listing
0 languages.
17 MB.
Reasonable download size
176 MB.