Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Into the Dead 2: Zombie Killer
Zombie apocalypse FPS shooter
14/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Zombie Killer”.
No filler words.
No wasted words
No filler words.
“Gun Shooting Fun”
Has a subtitle
“Zombie apocalypse FPS shooter”
16/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “zombie”.
First paragraph is 51 characters.
Opens with a tight hook
First paragraph is 294 characters.
1,007 characters.
Enough substance
2,562 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
9 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshot is landscape.
Portrait panels up front
First screenshot is landscape.
5 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.77 average.
Rating of 4.5 or higher
4.75 average.
101,761 ratings.
Enough ratings to be trusted
114,121 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 38 days ago.
Updated recently
Last update 9 days ago.
Generic notes: “Polished UI. Bug fixes.”
Release notes say something
Generic notes: “Performance improvements and bug fixes.”
1 language.
Localised listing
21 languages.
198 MB.
Reasonable download size
1964 MB.