Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
GMX - Mail & Cloud
freenet Mail18/30 characters used.
Uses the 30 characters
12/30 characters used.
Keyword part: “Mail & Cloud”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Reliable and safe”
Has a subtitle
“Productivity”
17/30 characters used.
Uses the 30 characters
12/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 103 characters.
Opens with a tight hook
First paragraph is 106 characters.
1,560 characters.
Enough substance
1,816 characters.
0 bullet lines, 10 paragraph breaks.
Easy to scan
10 bullet lines, 6 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.65 average.
Rating of 4.5 or higher
4.43 average.
17,166 ratings.
Enough ratings to be trusted
97 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 11 days ago.
Updated recently
Last update 52 days ago.
Generic notes: “Bug fixes and stability improvements”
Release notes say something
169 characters of release notes.
4 languages.
Localised listing
21 languages.
370 MB.
Reasonable download size
118 MB.