Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
13/30 characters used.
Uses the 30 characters
19/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“house inventory & valuation”
Has a subtitle
“Home and Work Inventory Assets”
27/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “inventory”.
First paragraph is 52 characters.
Opens with a tight hook
First paragraph is 161 characters.
1,739 characters.
Enough substance
2,870 characters.
13 bullet lines, 8 paragraph breaks.
Easy to scan
10 bullet lines, 15 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.70 average.
Rating of 4.5 or higher
4.48 average.
1,454 ratings.
Enough ratings to be trusted
166 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 13 days ago.
Updated recently
Last update 5 days ago.
Generic notes: “• Improved search with clearer feedback and built-in help • Bug fixes …”
Release notes say something
Generic notes: “Bug fixes. Fixes an issue where the app could close right after openin…”
1 language.
Localised listing
1 language.
8 MB.
Reasonable download size
118 MB.