Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
15/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Absence solution for employees”
Has a subtitle
“Finance”
30/30 characters used.
Uses the 30 characters
7/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 346 characters.
Opens with a tight hook
First paragraph is 245 characters.
1,283 characters.
Enough substance
1,383 characters.
7 bullet lines, 8 paragraph breaks.
Easy to scan
17 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.64 average.
Rating of 4.5 or higher
4.21 average.
12,073 ratings.
Enough ratings to be trusted
12,570 ratings.
Last 40 written reviews average 3.0★.
Recent reviews are positive
Last 40 written reviews average 2.4★.
Last update 1 days ago.
Updated recently
Last update 17 days ago.
Generic notes: “This update includes performance improvements, bug fixes and enhanceme…”
Release notes say something
Generic notes: “Version 320.0 provides you with: Security updates Bug fixes”
2 languages.
Localised listing
1 language.
27 MB.
Reasonable download size
32 MB.