Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
BECU
Global CU4/30 characters used.
Uses the 30 characters
9/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Finance”
Could not read the store page.
Uses the 30 characters
7/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 501 characters.
Opens with a tight hook
First paragraph is 9 characters.
889 characters.
Enough substance
1,556 characters.
9 bullet lines, 2 paragraph breaks.
Easy to scan
9 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.84 average.
Rating of 4.5 or higher
4.81 average.
70,663 ratings.
Enough ratings to be trusted
5,844 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 95 days ago.
Updated recently
Last update 53 days ago.
143 characters of release notes.
Release notes say something
575 characters of release notes.
1 language.
Localised listing
1 language.
102 MB.
Reasonable download size
136 MB.