Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
EPA AIRNow
IQAir AirVisual | Air QualityIQAir AirVisual | Air Quality
Air quality, Wildfire & Pollen
10/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Air Quality”.
No filler words.
No wasted words
No filler words.
“Weather”
Has a subtitle
“Air quality, Wildfire & Pollen”
7/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “air”, “quality”.
First paragraph is 353 characters.
Opens with a tight hook
First paragraph is 226 characters.
353 characters.
Enough substance
3,990 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
0 bullet lines, 17 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
5 iPad screenshots.
3.16 average.
Rating of 4.5 or higher
4.82 average.
578 ratings.
Enough ratings to be trusted
44,833 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 37 days ago.
Updated recently
Last update 54 days ago.
Generic notes: “-Text Improvements - Minor Bug Fixes”
Release notes say something
596 characters of release notes.
1 language.
Localised listing
20 languages.
40 MB.
Reasonable download size
217 MB.