Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
CARFAX - New & Used Cars
Edmunds - Shop Cars For Sale24/30 characters used.
Uses the 30 characters
28/30 characters used.
Keyword part: “New & Used Cars”.
Carries a keyword, not only a brand
Keyword part: “Shop Cars For Sale”.
Contains filler: “new”.
No wasted words
No filler words.
“Shop CARFAX with Confidence”
Has a subtitle
“Find Your Next New or Used Car”
27/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “carfax”.
Adds new keywords
Repeats title words: “car”.
First paragraph is 118 characters.
Opens with a tight hook
First paragraph is 437 characters.
1,566 characters.
Enough substance
3,625 characters.
16 bullet lines, 7 paragraph breaks.
Easy to scan
0 bullet lines, 26 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
9 iPad screenshots.
4.85 average.
Rating of 4.5 or higher
4.73 average.
370,661 ratings.
Enough ratings to be trusted
25,772 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 16 days ago.
224 characters of release notes.
Release notes say something
Generic notes: “Minor bug fixes and performance enhancements.”
1 language.
Localised listing
1 language.
92 MB.
Reasonable download size
64 MB.