Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Zendesk Sell
Salesmate – Sales CRM12/30 characters used.
Uses the 30 characters
21/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Sales CRM”.
No filler words.
No wasted words
No filler words.
“CRM and Sales Tracker”
Has a subtitle
“Advanced CRM for sales teams”
21/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “crm”, “sales”.
First paragraph is 413 characters.
Opens with a tight hook
First paragraph is 214 characters.
2,574 characters.
Enough substance
3,795 characters.
17 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 24 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.61 average.
Rating of 4.5 or higher
4.69 average.
1,567 ratings.
Enough ratings to be trusted
631 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 165 days ago.
Updated recently
Last update 5 days ago.
Generic notes: “A few bug fixes and performance improvements to help you sell more!”
Release notes say something
165 characters of release notes.
28 languages.
Localised listing
1 language.
91 MB.
Reasonable download size
210 MB.