Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Zendesk Sell
Zendesk Chat12/30 characters used.
Uses the 30 characters
12/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“CRM and Sales Tracker”
Has a subtitle
“Chat with customers”
21/30 characters used.
Uses the 30 characters
19/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “chat”.
First paragraph is 413 characters.
Opens with a tight hook
First paragraph is 191 characters.
2,574 characters.
Enough substance
1,393 characters.
17 bullet lines, 8 paragraph breaks.
Easy to scan
8 bullet lines, 3 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.61 average.
Rating of 4.5 or higher
4.55 average.
1,567 ratings.
Enough ratings to be trusted
754 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 165 days ago.
Updated recently
Last update 212 days ago.
Generic notes: “A few bug fixes and performance improvements to help you sell more!”
Release notes say something
Generic notes: “Minor fixes and performance improvements.”
28 languages.
Localised listing
31 languages.
91 MB.
Reasonable download size
48 MB.