Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Chick-fil-A
SONIC Drive-In - Order Online11/30 characters. A brand this well known can afford a short title.
Uses the 30 characters
29/30 characters used.
Keyword part: “fil-A”.
Carries a keyword, not only a brand
Keyword part: “In - Order Online”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“America's drive-in”
Could not read the store page.
Uses the 30 characters
18/30 characters used.
Could not read the store page.
Adds new keywords
Repeats title words: “drive”.
First paragraph is 233 characters.
Opens with a tight hook
First paragraph is 282 characters.
964 characters.
Enough substance
591 characters.
5 bullet lines, 5 paragraph breaks.
Easy to scan
3 bullet lines, 1 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.93 average.
Rating of 4.5 or higher
4.86 average.
4,239,099 ratings.
Enough ratings to be trusted
2,638,846 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 3 days ago.
160 characters of release notes.
Release notes say something
Generic notes: “This release include minor bug fixes and improvements to make your app…”
1 language.
Localised listing
1 language.
138 MB.
Reasonable download size
124 MB.