Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
15/30 characters used.
Uses the 30 characters
10/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Manage Your Healthcare”
Has a subtitle
“Manage all things YMCA”
22/30 characters used.
Uses the 30 characters
22/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “ymca”.
First paragraph is 184 characters.
Opens with a tight hook
First paragraph is 169 characters.
1,425 characters.
Enough substance
714 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
0 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.68 average.
Rating of 4.5 or higher
1.27 average.
16,093 ratings.
Enough ratings to be trusted
99 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 157 days ago.
Updated recently
Last update 4 days ago.
67 characters of release notes.
Release notes say something
Generic notes: “Better push notification functionality and updates.”
1 language.
Localised listing
0 languages.
177 MB.
Reasonable download size
47 MB.