Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ThredUp: Online Thrift Store
Shpock: Buy & Sell MarketplaceThredUp: Online Thrift Store
Shop & Sell Secondhand Clothes
28/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Online Thrift Store”.
Carries a keyword, not only a brand
Keyword part: “Buy & Sell Marketplace”.
No filler words.
No wasted words
No filler words.
“Shop & Sell Secondhand Clothes”
Has a subtitle
“Local, Easy, Secondhand”
30/30 characters used.
Uses the 30 characters
23/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 98 characters.
Opens with a tight hook
First paragraph is 76 characters.
3,055 characters.
Enough substance
2,382 characters.
9 bullet lines, 10 paragraph breaks.
Easy to scan
11 bullet lines, 10 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.74 average.
Rating of 4.5 or higher
4.18 average.
305,172 ratings.
Enough ratings to be trusted
620 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 15 days ago.
71 characters of release notes.
Release notes say something
Generic notes: “The latest release contains improvements and bug fixes to make Shpock …”
1 language.
Localised listing
3 languages.
196 MB.
Reasonable download size
59 MB.