Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Passport Parking
SpotHero: #1 Rated Parking App16/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “#1 Rated Parking App”.
No filler words.
No wasted words
Contains filler: “app”.
“Park. Pay. Be on your way. ®”
Has a subtitle
“Find Garage & Airport Parking”
28/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “parking”.
First paragraph is 57 characters.
Opens with a tight hook
First paragraph is 236 characters.
1,340 characters.
Enough substance
1,941 characters.
15 bullet lines, 12 paragraph breaks.
Easy to scan
3 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.73 average.
Rating of 4.5 or higher
4.86 average.
97,289 ratings.
Enough ratings to be trusted
419,446 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 94 days ago.
Updated recently
Last update 10 days ago.
Generic notes: “Minor enhancements and bug fixes.”
Release notes say something
Generic notes: “Feature enhancements and performance improvements.”
6 languages.
Localised listing
1 language.
115 MB.
Reasonable download size
70 MB.