Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
9/30 characters used.
Uses the 30 characters
21/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
Contains filler: “app”.
“Business”
Has a subtitle
“For Flight and Cabin Crew”
8/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “crew”.
First paragraph is 169 characters.
Opens with a tight hook
First paragraph is 143 characters.
621 characters.
Enough substance
2,249 characters.
0 bullet lines, 2 paragraph breaks.
Easy to scan
3 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
7 iPad screenshots.
3.18 average.
Rating of 4.5 or higher
4.40 average.
17 ratings.
Enough ratings to be trusted
2,089 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 25 days ago.
Updated recently
Last update 45 days ago.
216 characters of release notes.
Release notes say something
Generic notes: “Bug Fixes and Improvement”
2 languages.
Localised listing
1 language.
175 MB.
Reasonable download size
99 MB.