Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
24/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“An alarm ONLY YOU CAN HEAR!”
Could not read the store page.
Uses the 30 characters
27/30 characters used.
Could not read the store page.
Adds new keywords
Repeats title words: “alarm”.
First paragraph is 90 characters.
Opens with a tight hook
First paragraph is 57 characters.
2,412 characters.
Enough substance
1,372 characters.
9 bullet lines, 16 paragraph breaks.
Easy to scan
2 bullet lines, 16 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshot is landscape.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.66 average.
Rating of 4.5 or higher
4.11 average.
1,129 ratings.
Enough ratings to be trusted
176 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 162 days ago.
Updated recently
Last update 98 days ago.
Generic notes: “fixed bugs.”
Release notes say something
235 characters of release notes.
13 languages.
Localised listing
3 languages.
83 MB.
Reasonable download size
100 MB.