Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ICU Trials by ClinCalc
Pocket ICU22/30 characters used.
Uses the 30 characters
10/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Summarized landmark ICU trials”
Has a subtitle
“Best-Selling Critical Care App”
30/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “icu”, “trials”.
Adds new keywords
No words repeated from the title.
First paragraph is 320 characters.
Opens with a tight hook
First paragraph is 170 characters.
1,410 characters.
Enough substance
1,442 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
9 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.79 average.
Rating of 4.5 or higher
4.61 average.
67 ratings.
Enough ratings to be trusted
317 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 58 days ago.
Updated recently
Last update 137 days ago.
Generic notes: “Massive update for the latest iOS; improvements to the user interface;…”
Release notes say something
458 characters of release notes.
1 language.
Localised listing
1 language.
5 MB.
Reasonable download size
9 MB.