Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Zendesk Chat
Text - Live Chat for BusinessText - Live Chat for Business
Customer service chat
12/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Live Chat for Business”.
No filler words.
No wasted words
No filler words.
“Chat with customers”
Has a subtitle
“Customer service chat”
19/30 characters used.
Uses the 30 characters
21/30 characters used.
Repeats title words: “chat”.
Adds new keywords
Repeats title words: “chat”.
First paragraph is 191 characters.
Opens with a tight hook
First paragraph is 150 characters.
1,393 characters.
Enough substance
1,649 characters.
8 bullet lines, 3 paragraph breaks.
Easy to scan
12 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.55 average.
Rating of 4.5 or higher
4.34 average.
754 ratings.
Enough ratings to be trusted
110 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 212 days ago.
Updated recently
Last update 21 days ago.
Generic notes: “Minor fixes and performance improvements.”
Release notes say something
276 characters of release notes.
31 languages.
Localised listing
1 language.
48 MB.
Reasonable download size
95 MB.