Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Zendesk Chat
Zendesk Sell12/30 characters used.
Uses the 30 characters
12/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Chat with customers”
Has a subtitle
“CRM and Sales Tracker”
19/30 characters used.
Uses the 30 characters
21/30 characters used.
Repeats title words: “chat”.
Adds new keywords
No words repeated from the title.
First paragraph is 191 characters.
Opens with a tight hook
First paragraph is 413 characters.
1,393 characters.
Enough substance
2,574 characters.
8 bullet lines, 3 paragraph breaks.
Easy to scan
17 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.55 average.
Rating of 4.5 or higher
4.61 average.
754 ratings.
Enough ratings to be trusted
1,567 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 212 days ago.
Updated recently
Last update 165 days ago.
Generic notes: “Minor fixes and performance improvements.”
Release notes say something
Generic notes: “A few bug fixes and performance improvements to help you sell more!”
31 languages.
Localised listing
28 languages.
48 MB.
Reasonable download size
91 MB.