Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
10/30 characters used.
Uses the 30 characters
11/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“THE BUSINESS CLOUD”
Has a subtitle
“The Secure CommsOS™”
18/30 characters used.
Uses the 30 characters
19/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 329 characters.
Opens with a tight hook
First paragraph is 311 characters.
1,781 characters.
Enough substance
1,987 characters.
8 bullet lines, 2 paragraph breaks.
Easy to scan
25 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.66 average.
Rating of 4.5 or higher
4.41 average.
1,354 ratings.
Enough ratings to be trusted
3,739 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 10 days ago.
Updated recently
Last update 3 days ago.
Generic notes: “Bug fixes and performance enhancements.”
Release notes say something
Generic notes: “Improvements and bug fixes”
6 languages.
Localised listing
1 language.
423 MB.
Reasonable download size
79 MB.