Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Paycor Mobile
ESS Mobile13/30 characters used.
Uses the 30 characters
10/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Productivity”
8/30 characters used.
Uses the 30 characters
12/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 172 characters.
Opens with a tight hook
First paragraph is 157 characters.
1,557 characters.
Enough substance
1,069 characters.
0 bullet lines, 5 paragraph breaks.
Easy to scan
0 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
1 iPad screenshots.
4.53 average.
Rating of 4.5 or higher
1.68 average.
33,671 ratings.
Enough ratings to be trusted
353 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 130 days ago.
Generic notes: “FIXED: Various bugs, fixes and updates”
Release notes say something
Generic notes: “Improvements for greater stability”
2 languages.
Localised listing
1 language.
148 MB.
Reasonable download size
1 MB.