Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
SimDif — Website Builder
Full features on your phone
24/30 characters used.
Uses the 30 characters
23/30 characters used.
Keyword part: “Website Builder”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
Contains filler: “app”.
“Full features on your phone”
Has a subtitle
Could not read the store page.
27/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 245 characters.
Opens with a tight hook
First paragraph is 112 characters.
3,667 characters.
Enough substance
2,033 characters.
41 bullet lines, 20 paragraph breaks.
Easy to scan
13 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.71 average.
Rating of 4.5 or higher
4.30 average.
1,575 ratings.
Enough ratings to be trusted
630 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 114 days ago.
298 characters of release notes.
Release notes say something
Generic notes: “MMP Segment Added and App improvement”
45 languages.
Localised listing
1 language.
17 MB.
Reasonable download size
9 MB.