Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
26/30 characters used.
Uses the 30 characters
10/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Finance”
Has a subtitle
“HAPO Community Credit Union”
7/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “hapo”.
First paragraph is 254 characters.
Opens with a tight hook
First paragraph is 166 characters.
755 characters.
Enough substance
166 characters.
13 bullet lines, 2 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.37 average.
Rating of 4.5 or higher
4.55 average.
104 ratings.
Enough ratings to be trusted
148 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 23 days ago.
Updated recently
Last update 452 days ago.
Generic notes: “Improved performance and bug fixes”
Release notes say something
148 characters of release notes.
2 languages.
Localised listing
12 languages.
27 MB.
Reasonable download size
70 MB.