Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
10/30 characters used.
Uses the 30 characters
27/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Find & convert customers”
8/30 characters used.
Uses the 30 characters
24/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 143 characters.
Opens with a tight hook
First paragraph is 244 characters.
666 characters.
Enough substance
1,300 characters.
12 bullet lines, 1 paragraph breaks.
Easy to scan
0 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.65 average.
Rating of 4.5 or higher
4.42 average.
800 ratings.
Enough ratings to be trusted
64,862 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 19 days ago.
Updated recently
Last update 4 days ago.
271 characters of release notes.
Release notes say something
Generic notes: “This update includes improvements and bug fixes to keep Thumbtack for …”
1 language.
Localised listing
1 language.
104 MB.
Reasonable download size
241 MB.