Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Slack
Asana: Work ManagementOnly Slack
Both fight for
No overlap. These two are not chasing the same searches.
Only Asana
5/30 characters used.
Uses the 30 characters
22/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Work Management”.
No filler words.
No wasted words
No filler words.
“Business Communication”
Has a subtitle
“Coordinate work with AI”
22/30 characters used.
Uses the 30 characters
23/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “work”.
First paragraph is 158 characters.
Opens with a tight hook
First paragraph is 223 characters.
2,805 characters.
Enough substance
2,104 characters.
16 bullet lines, 6 paragraph breaks.
Easy to scan
0 bullet lines, 9 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.13 average.
Rating of 4.5 or higher
4.67 average.
52,737 ratings.
Enough ratings to be trusted
15,650 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 4 days ago.
Generic notes: “Bug Fixes • Feeling workflow déjà vu? We’ve got you. The app now catch…”
Release notes say something
Generic notes: “The usual bug fixes and improvements.”
10 languages.
Localised listing
13 languages.
351 MB.
Reasonable download size
143 MB.