Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
SMTOWN | OFFICIAL
Color Switch17/30 characters used.
Uses the 30 characters
12/30 characters used.
Keyword part: “OFFICIAL”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Entertainment”
Has a subtitle
“Endless Fun”
13/30 characters used.
Uses the 30 characters
11/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 52 characters.
Opens with a tight hook
First paragraph is 215 characters.
781 characters.
Enough substance
1,422 characters.
7 bullet lines, 10 paragraph breaks.
Easy to scan
0 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
9 iPad screenshots.
3.59 average.
Rating of 4.5 or higher
4.68 average.
80 ratings.
Enough ratings to be trusted
55,407 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 12 days ago.
Updated recently
Last update 151 days ago.
Generic notes: “- Improved push notification delivery”
Release notes say something
Generic notes: “Bug fixes and performance improvements, levels updates.”
1 language.
Localised listing
8 languages.
422 MB.
Reasonable download size
563 MB.