Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
25/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Curated Stories”.
Carries a keyword, not only a brand
Keyword part: “Make Reading Fantastic”.
No filler words.
No wasted words
No filler words.
“Romance & Werewolf”
Has a subtitle
“Never miss a good novel!”
18/30 characters used.
Uses the 30 characters
24/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 21 characters.
Opens with a tight hook
First paragraph is 343 characters.
3,197 characters.
Enough substance
3,883 characters.
7 bullet lines, 5 paragraph breaks.
Easy to scan
6 bullet lines, 12 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.00 average.
Rating of 4.5 or higher
4.34 average.
624 ratings.
Enough ratings to be trusted
27,415 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 59 days ago.
Updated recently
Last update 253 days ago.
138 characters of release notes.
Release notes say something
Generic notes: “1. Optimized user experience 2. Fixed various issues”
5 languages.
Localised listing
7 languages.
57 MB.
Reasonable download size
82 MB.