Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
SW Meetings
Color Muse11/30 characters used.
Uses the 30 characters
10/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Scan Colors. Match Paint.”
8/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “colors”.
First paragraph is 190 characters.
Opens with a tight hook
First paragraph is 60 characters.
190 characters.
Enough substance
3,808 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
31 bullet lines, 14 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
7 iPad screenshots.
2.33 average.
Rating of 4.5 or higher
4.79 average.
3 ratings.
Enough ratings to be trusted
1,480 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 15 days ago.
Updated recently
Last update 128 days ago.
1468 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and connection stability”
3 languages.
Localised listing
20 languages.
54 MB.
Reasonable download size
96 MB.