Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
LEAware
PackTrack App7/30 characters used.
Uses the 30 characters
13/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
Contains filler: “app”.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 138 characters.
Opens with a tight hook
First paragraph is 573 characters.
138 characters.
Enough substance
2,494 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
0 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
2.33 average.
Rating of 4.5 or higher
5.00 average.
3 ratings.
Enough ratings to be trusted
5 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 17 days ago.
Updated recently
Last update 365 days ago.
Generic notes: “Minor bug fixes and prep for new features.”
Release notes say something
Generic notes: “Added support for Single Sign-On”
1 language.
Localised listing
1 language.
60 MB.
Reasonable download size
21 MB.