Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
My Authenticator app
Authenticator AppOnly My Authenticator a
No unique keywords.
Both fight for
Only Authenticator App
20/30 characters used.
Uses the 30 characters
17/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
Contains filler: “app”.
No wasted words
Contains filler: “app”.
“2FA & MFA Authentication”
Has a subtitle
“2FA Authentication MFA & OTP”
24/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 126 characters.
Opens with a tight hook
First paragraph is 134 characters.
1,552 characters.
Enough substance
2,635 characters.
14 bullet lines, 6 paragraph breaks.
Easy to scan
11 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.01 average.
Rating of 4.5 or higher
4.64 average.
638 ratings.
Enough ratings to be trusted
49,295 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 266 days ago.
Updated recently
Last update 3 days ago.
Generic notes: “Minor UI improvements and refinements”
Release notes say something
121 characters of release notes.
1 language.
Localised listing
2 languages.
72 MB.
Reasonable download size
251 MB.