Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Anytype - The Everything App
WhatsApp Messenger28/30 characters used.
Uses the 30 characters
18/30 characters used.
Keyword part: “The Everything App”.
Carries a keyword, not only a brand
Title is the name alone, which is fine at this brand size.
Contains filler: “app”.
No wasted words
No filler words.
“Where no one is in between”
Has a subtitle
“Simple. Reliable. Private.”
26/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 242 characters.
Opens with a tight hook
First paragraph is 331 characters.
1,522 characters.
Enough substance
2,382 characters.
9 bullet lines, 5 paragraph breaks.
Easy to scan
2 bullet lines, 19 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.53 average.
Rating of 4.5 or higher
4.68 average.
246 ratings.
Enough ratings to be trusted
18,708,065 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 8 days ago.
Updated recently
Last update 5 days ago.
442 characters of release notes.
Release notes say something
Generic notes: “We update the app regularly to fix bugs, optimize performance and impr…”
16 languages.
Localised listing
39 languages.
274 MB.
Reasonable download size
367 MB.